A meta description generator that shows you the snippet as Google will render it. Character counts are a rough proxy — Google truncates on pixel width, so a description full of wide characters gets cut long before it hits 155 characters. Write, preview at real width, and stop guessing whether the ending survives.
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Meta Description GeneratorLive
This tool is built for a wider screen — scroll sideways inside the frame, or turn your device.
How to use it
Four steps to a result
Enter the page title and URL
The preview needs all three parts of the snippet, because the title and breadcrumb affect how the whole result reads on the page.
Write your description
Lead with what the page delivers. The description is not a ranking factor, but it decides who clicks — treat it as ad copy, not a summary.
Watch the pixel-width preview
The preview shows exactly where truncation falls on desktop and mobile. Get the value in before the cut-off point, not after it.
Copy the meta tag
Copy the finished <meta name="description"> tag and paste it into your page head or your CMS's SEO field.
Questions
Frequently asked questions
Aim for 120 to 155 characters, but the real constraint is pixel width — roughly 920 pixels on desktop and around 680 on mobile. A description of wide characters truncates well before 155, which is why the pixel preview matters more than the counter.
Not directly — Google has been explicit that meta description is not a ranking factor. It affects click-through rate, and click-through affects how much traffic a given ranking earns you. A page at position four with a compelling snippet can out-earn position two with a dull one.
Google rewrites descriptions for roughly two thirds of results, usually when it finds on-page text that matches the query better than your written description. You cannot force it, but a specific, query-relevant description is far more likely to be kept than a generic one.
Yes for pages you want traffic to. Duplicated descriptions across a site are a wasted opportunity and a signal of thin templating. For large catalogues, a templated description using the page's actual attributes beats leaving it blank or repeating one line.
Specificity and a reason to prefer you: a number, a differentiator, a clear statement of what the page gives them. Match the intent behind the query rather than the wording, avoid marketing filler, and make sure the most persuasive part appears before the truncation point.
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